LITA BlogLITA Blog got a bit of a mention in the American Libraries September issue. In Joseph Janes’ Internet Librarian column, on page 70, we are praised for doing a “stand-up job of reportage.” The reporting could not happen without a large number of volunteers who give their time to write thoughtful posts on sessions and [...]
Over half the group has laptops upon the lap. It is quite amusing. These are just notes from our business meeting, so they are very informal.
BIGWIG is the blogging, interactive media, wiki, and social software interest group of LITA. We have our program Monday at 10:30, Next Stop Blogging. (added later: which went grrreeeat!)
Agenda
Consider program [...]
We Are Here. Where Are Our Users?
Cathy De Rosa
OCLC
VP, Marketing and Library Services
John Horrigan
Pew Internet & American Life Project
[My comments are in brackets. I might have to change batteries halfway through the program. Just a warning.]
Where are the connections and disconnections between us and our users?
Cathy goes first:
It is easy to miss the things [...]
Top 10 Tech Trends
[This is always a great session. This year, the format was a little different and allowed for more time and discussion between the panel members and the audience. I liked the new set up, but I wished the panel members would have gotten a couple more minutes each. They were limited to [...]
The BIGWIG IG meeting, for all those interested in blogs, wikis, and other social networking tools has a new place and time.
We will now be meeting in room 274 (the LITA Bloggers’ room) of the Morial Convention Center at 10:30 a.m. on Sunday morning. All are welcome. We hope to see you there.
Be a part of the fun and blog for LITA. We have a tentative schedule up here, but feel free to volunteer for things not currently appearing on the list. If you volunteer for something not on the list, please let me know when the event is occurring.
We are looking for someone to give [...]
The photos of the flip charts are now available on LITA Blog’s Flickr page under the tag TownHall. I tried to explain them as best I could, but feel free to add comments on the page if you remember something I have forgotten.
I really saved the very best for last.
Antony Brewerton from Oxford Brookes University Library, UK
(not only does he have a delightful accent, but he has a great sense of humor and keeps the audience laughing)
We need to change the perspective of libraries and reach people from different backgrounds at a local level.
Antony spends a lot [...]
Patricia Martin - Marketing
Libraries: Defending the Brand
Libraries are in the best of times. Disruptive competition drives innovation.
Behold the rise of the second renaissance generation – the RenGen. They live in a knowledge economy. There is a formal delivery system for the knowledge of culture and there is also an informal system that is growing [...]
Jennifer Rice is the owner of a marketing company and she focuses on the 6 major consumer trends that effect everyone. A brand is reputation, an idea formed in the minds of your constituents. What you say is marketing and what you do, reputation, is brand
What can you do that people desire that is deliverable [...]